By most accounts, Season 2 of “The Sing-Off” was a major success for NBC with Monday’s (Dec. 20) finale attracting 8.5 million viewers and placing first among the coveted 18 to 49-year-old audience.
But, does its success prove that the TV viewing audience wants more talent competitions?
With its ratings as they were, “The Sing-Off” is ripe for exploitation, but executive producer Joel Gallen is fine with the show’s limited run.
“I think we should do as few shows as possible,” Gallen tells Zap2it. “We don’t want to go by the typical, you know, success, ratings and all of a sudden let’s go to five years of episodes, get overexposed, oversaturate the concept. That’s my biggest fear to be honest with you.”
That’s music to some people’s ears. But while “The Sing-Off” keeps itself contained, the show’s success was a perfect opportunity for NBC to announce its new singing competition, “The Voice of America,” which will be executive produced by “Survivor’s” Mark Burnett.
“‘[The] Sing-Off’ gave us enormous confidence that people are embracing quality singing talent when they see it,” NBC’s alternative chief Paul Telegdy tells THR after the announcement.
Based on Holland’s hit singing competition, in which contestants go unseen and are chosen by their singing voice alone, the American version may go head-to-head next spring against “American Idol.” Holland’s version has beaten both its “Idol” and “X-Factor” shows in the ratings and NBC is hoping lighting will strike twice.
Do you think “The Sing-Off’s” success means TV audiences will watch another talent competition? Will you be watching “The Voice of America”?