And he should know.
As an executive producer and creator of the hugely popular Tuesday FOX show — along with Ryan Murphy and Ian Brennan — Falchuk was in from the start on talks about incorporating the teen star’s music into an upcoming episode.
“It was so crazy over the weekend,” Falchuk tells Zap2it. “We’re not doing a Bieber tribute episode. It was never the idea to do a Bieber tribute episode. We went in and broke this story about Sam’s (Chord Overstreet) relationship with Quinn (Dianna Agron). He’s trying to juice that up and impress her, and he decides to sing to her … because that’s what people do on ‘Glee.’
“In his way of seeing the world, and his hair, Sam decides to do a Bieber song … and that’s really the extent of it. A lot of the other guys are sort of impressed by that, so they want to get involved. And that’s it.
“We do stuff like that all the time, for many different artists,” Falchuk adds, “but if you’re a reporter and you put ‘Glee’ and ‘Bieber’ in your story, you’re going to get a lot of traffic. I think people got a little ahead of themselves. By the time the episode airs, this will have died down, but I think we’ve earned a certain level of trust with the audience that we’re not going to sell out just yet.”
While production continues on the post-Super Bowl “Glee” episode to air Sunday, Feb. 6, Falchuk also is looking forward to the two-show return appearance by Gwyneth Paltrow — also singing on movie screens now in “Country Strong” — as teacher Holly Holliday later this season.
“We fell in love with that character as we wrote it and as she did what she did with it,” he says, “and it’s obviously easy to love her. She’s incredible, and she and Matt [Morrison] had great chemistry. Our original intention was for those characters to have a relationship, but we couldn’t really make it work unless it was in sequential episodes.
“If you watch that first episode, that’s obviously being cultivated, so it’s perfect that she was available for more. It’s a gift.”