For 125 years, the Coca-Cola company has safeguarded their secret formula as if it’s, oh, the key to the world’s most popular soft-drink and a bazillion dollar company. The recipe has been held in a vault in an Atlanta, GA bank.
But not anymore.
On Dec. 8, Coke announced that they’ve constructed a new vault for their formula. The vault will be on display to the public at the World of Coca-Cola Museum in Atlanta… but, of course, the 1886 recipe itself won’t be available.
“The time has come for our secret formula to come back home,” CEO Muhtar Kent said.
According to the Canadian Press, those who attended the opening of the exhibit saw a video of Kent putting a metal box — presumably containing the formula — inside a five-foot tall safe. The safe is now inside a large metal vault with a keypad and a handprint scanner as added security measures.
Visitors are prevented from getting too close to the vault by a railing.
Coke is currently available in a limited-edition red can, seen here.