Supermodel Miranda Kerr was dropped as a Victoria’s Secret Angel because customers don’t like her and she’s a pain in the butt. That’s what beauty industry insiders told Us Magazine, but it’s not exactly the truth.
The lingerie brand may not have renewed Kerr’s $1 million contract — a fact they have neither confirmed nor denied — but they still plan to use her to hawk their padded bras. That is, if she’s willing to wear their toxic wares.
“Miranda Kerr is one of the best models in the history of the business — and easily one of the most popular,” VS president Ed Razek tells People. “She is also a consummate professional. Any rumors to the contrary are simply untrue.” Razek adds that Kerr’s international commitments have kept her away from VS gigs, but he has already invited her to walk in the star-studded and televised annual VS fashion show.
The news of the brand’s split with Kerr is not exactly a surprise. Reports surfaced in late 2012 that Miranda planned to quit the brand once her contract was up because its fabrics were found to contain toxic materials. The wife of Orlando Bloom and mom to two-year-old Flynn Bloom, fronts her own organic skincare brand, Kora Organics. And as global ambassador for Earth Hour, she’s a well-known advocate of all things natural. The news that Victoria’s Secret fabrics contain dangerous amounts of possibly carcinogenic pthalates reportedly did not sit well with Kerr.
People spoke to an insider who insists Miranda was not dumped because of her behavior. “It’s purely contractual,” says the source. “She’ll be coming back for the show but it’s unclear if she’ll be in future campaigns. But she is definitely one of the most popular models and in high demand.”
The truth is this was probably a smart business decision for both Miranda and Victoria’s Secret. The brand saves face by not having one of the world’s most successful supermodels jump ship over toxic chemicals in their clothing, but still gets to use her star power for their fashion show, while saving the contract cash. Kerr can do gigs for the brand here and there — like walk in the wildly popular and highly-rated fashion show, while wearing a diamond-encrusted million-dollar bra — but isn’t under contract as the face of a company whose product is adverse to her organic philosophy. Sounds like a win, win, right?
Zap2it reached out to Miranda’s representatives for comment, but did not hear back by the time of this post.