HBO wasn’t always interested in bringing Beyonce‘s documentary “Life Is But A Dream” to the small screen. In fact, it turns out that it took the pop star’s management team six weeks to convince higher ups at HBO to pick up the project.
“I have no clue why this works,” HBO’s President of Programming Michael Lombardo tells the New York Daily News. “If someone said to me, ‘Why is this on HBO?’ I can’t say why — this isn’t a traditional documentary and this isn’t a traditional music special because there something undeniably moving and honest about it.”
He continues, “I knew who Beyonc� was, but I wasn’t really a fan. If you had asked me to name more than one of her songs at that point I couldn’t.”
That all changed when Beyonce’s team hand delivered a copy of the film to Lombardo and watched it with him in HBO’s screening room. After that, “Life Is But A Dream” topped HBO’s “must have” list.
“This, felt so fresh and honest to me,” Lombardo says. “She’s constantly walking this line between public performer and private person, and wrestling with how, in this massive spotlight, she can hold onto the part of yourself that makes you real. It’s such an honest struggle and such an honest conversation.”
He adds, “I was also dazzled by how hard she works, the unbelievable, unsexy, hard, sweaty work that goes into mounting a show — any show she does. You just have to take you hat off to her.”
Fans will find out what convinced Lombardo to change his mind when “Life Is But A Dream” debuts on HBO on Feb. 16.