Hiroshi Yamauchi, the visionary who led Nintendo from its history making playing cards to being the premiere name in the video game industry, has died at 85 years old. According to Nintendo, he died Thursday (September 19) in Japan, due to pneumonia, the Associated Press reports.
Yamauchi served as president of the company from 1949-2002, a time during which he introduced the Nintendo Entertainment System, which was first released in Japan under the name “Family Computer,” before debuting in the United States in 1985.
From there, the company sky-rocketed through a series of consoles, the latest of which is the Wii U. That system hit stores in late 2012. After retiring as president in 2002, Yamauchi stayed with the company as an adviser, though as years went by his role in Nintendo decreased.