Super Bowl XLVII will have to settle for being only the third-most-watched program in American television history.
The game — interrupted by 34-minute power outage early in the second half — averaged 108.4 million viewers, down from the past two Super Bowls. The Baltimore Ravens defeated the San Francisco 49ers, 34-31, to win their second NFL title.
Last year’s Super Bowl scored 111.3 million viewers, breaking the all-time record of 111 million set the year before. (CBS is not counting the power outage as part of its game ratings.) Fans did come back after the power came back on — the telecast peaked in its final minutes with 113.9 million viewers.
After the game, “Elementary” scored 20.8 million viewers and a 7.8 rating among adults 18-49 for CBS. That’s by far the biggest audience the show has had in its rookie season, but it’s also the smallest audience for a post-Super Bowl show since “Alias” drew 17.3 million people after Super Bowl XXXVII a decade ago. (In comparison, “The Voice” scored 37.6 million viewers last year, and the debut of “Undercover Boss” brought in 38.7 million viewers the last time CBS had the Super Bowl in 2010.)
The common factor in the relatively low numbers for “Elementary” and “Alias” is that both started after 11 p.m. ET. The blackout pushed “Elementary’s” start time back to 11:11 p.m., almost certainly robbing it of a few million viewers.