DVR ratings: 'Revolution' and 'Elementary' score big gains in premiere week
Two new series, however, also cracked the Top 10 in Nielsen's Live +7 ratings. NBC's "Revolution" and CBS' "Elementary" got the biggest boosts from DVRs among all freshman series.
"Revolution," in fact, scored the biggest gain in total viewers of any show during the week of Sept. 24-30, adding almost 4.9 million people (9.21 million to 14.08 million). It tied "Modern Family" for the biggest bump among adults 18-49, adding 2.3 points.
"Elementary," meanwhile, added almost 3.9 million people in the Live +7 ratings -- fourth overall -- and 1.4 points in the 18-49 demographic, tying for seventh. It was second only to "The Big Bang Theory" in DVR gains among CBS shows.
In terms of percentage gain, NBC's Friday-night series "Grimm" was the leader. It grew by about 55 percent in viewers (5.32 million to 8.24 million) and a whopping 81 percent among adults 18-49 (1.6 to 2.9). In both measures, it was starting from a lower baseline, but no show has ever grown its 18-49 rating by that big a percentage.
One other thing that's apparent in the DVR numbers is that the vast majority of people catching up on shows do so within the first three days of a show's airing. Nine of Top 10 shows in viewer gains got at least 75 percent of their additional viewers by within three days. For adults 18-49, the percentage is even higher: The Top 10 in the demographic averaged more than 90 percent of their gains in the first three days.
To see all of the Top 10 DVR'd shows in both absolute and percentage gains, check out this gallery.