'Glass House' smackdown: CBS' phony 'Dancing on the Stars' press release

the-glass-house-logo.jpgCBS is throwing more than stones at "The Glass House." In an unprecedented press release spoof, the Eye net retaliated today against ABC's alleged "Big Brother" copycat by announcing a takeoff of the hit reality competition show "Dancing With the Stars."

"CBS announces development of 'Dancing on the Stars,' an exciting and completely original reality program that owes its concept and execution to nobody at all," reads the tongue-planted-firmly-in-cheek release.

"Subsequent to recent developments in the creative and legal community" -- an obvious reference to its litigation to block "The Glass House" from the airwaves --  "CBS Television today felt it was appropriate to reveal the upcoming launch of an exciting, ground-breaking and completely original new reality program for the CBS Television Network."

"The dazzling new show, 'Dancing on the Stars,' will be broadcast live from the Hollywood Forever Cemetery, and will feature moderately famous and sort of well-known people you almost recognize competing for big prizes by dancing on the graves of some of Hollywood's most iconic and well-beloved stars of stage and screen."

Name-checking some of the most well-known celebrities laid to rest in Hollywood's first cemetery, the press release continues:

"The company noted that permission to broadcast from the location is pending, and that if efforts in that regard are unsuccessful, approaches will be made to Westwood Village Memorial Park, where equally scintillating luminaries are interred."

"This very creative enterprise will bring a new sense of energy and fun that's totally unlike anything anywhere else, honest," explains a "CBS spokesperson" who, according to the announcement, "also revealed that the Company has been working with a secret team for several months on the creation of the series, which was completely developed by the people at CBS independent of any other programming on the air."

The release concludes with a jab at another ABC hit, "Modern Family": "Given the current creative and legal environment in the reality programming business, we're sure nobody will have any problem with this title or our upcoming half-hour comedy for primetime, 'Postmodern Family.'"

"After all," the spokesperson added, "people who live in glass houses shouldn't throw stones."

When asked to comment on the press release parody, a genuine CBS spokesman responded: "We think the press release speaks originally for itself."
Photo/Video credit: ABC
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