TV Ratings: CBS wins, but 'Secret Millionaire' premiere strong for ABC

secret-millionaire.jpgFast national ratings for Sunday, March 6, 2011.

Without last week's Oscars to propel ABC to a huge win, CBS was back on top, albeit by a slim margin, as ABC's "Secret Millionaire" debuted to big numbers. NBC's premieres of "America's Next Great Restaurant" and "Celebrity Apprentice" were also decent.

CBS took the total viewers crown with 10.9 million and a 6.5 rating/11 share, with ABC right on its heels with 9.8 million and 6.0/10. NBC was next with 6.4 million, 3.9/6, followed by FOX at 5 million, 2.8/5.

ABC took the 18-49 demo crown with the premiere of "Secret Millionaire" and a new "Desperate Housewives," winning with a 2.7 rating, followed by CBS (2.4), FOX (2.3) and NBC (2.1).

Sunday hour by hour:

7 p.m.

CBS: "60 Minutes" (12.3 million, 7.8/13)
ABC: "America's Funniest Home Videos" (7.8 million, 4.3/7)
NBC: "Dateline: NBC" (5.3 million, 3.3/6)
FOX: "The Simpsons" rerun (3.9 million, 2.2/4) / "American Dad" rerun (3.9 million, 2.2/4)

18-49 leader: "America's Funniest Home VIdeos" (1.8)

8 p.m.

ABC: "Secret Millionaire" premiere (12.6 million, 7.4/12)
CBS: "Amazing Race: Unfinished Business" (9.8 million, 5.5/9)
FOX: "The Simpsons" (6.2 million, 3.5/6) / "Bob's Burgers" (4.8 million, 2.8/4)
NBC: "America's Next Great Restaurant" (4.6 million, 3.3/6)

18-49 leader: "Secret Millionaire" (3.3)

9 p.m.

ABC: "Desperate Housewives" (11.5 million, 7.2/10)
CBS: "Undercover Boss" (10.9 million, 6.2/10)
NBC: "Celebrity Apprentice"  (7.3 million, 4.5/7)
FOX: "Family Guy" (6.3 million, 3.6/6) / "The Cleveland Show" (4.8 million, 2.8/4)


18-49 leader: "Desperate Housewives" (3.4)

10 p.m.

CBS: "CSI: Miami" (10.6 million, 6.5/11)
NBC: "Celebrity Apprentice" (8.4 million, 5.2/9)
ABC: "Brothers & Sisters" (7.5 million, 5.0/9)

18-49 leader: Tie between "CSI: Miami" (2.4)

Ratings information includes live and same-day DVR viewing. All numbers are preliminary and subject to change. Source: The Nielsen Company.

More ratings at Zap2it: Daily, weekly and cable
Photo/Video credit: ABC
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